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Step 1 Studying the Product/Service A product or service will allow us to gauge the look and feel a company branding would be based on. E.g. The colours, typography, shapes and accents that add flavor and distinguish your brand. A…Read more

User Testing Guide

WHY USER TESTING? User testing helps you save two of the most valuable assets within your company, which are time and money. Both quantitative and qualitative feedback from the testers help identify 10-40 issues that your product or service might…Read more

Is your website on PAR?

Evaluating Website Design, Functionality and Performance as the owner Why is it important to evaluate your website in each phase Purpose 5 W’s 1H a simple methodology that you could use in order to make sure that you are spending…Read more

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